SEM Specialist/Manager

4 days ago


Singapore DADACONSULTANTS PTE. LTD. Full time

SEM Specialist (Advertising)
About the Role
We are seeking a results-driven
SEM Specialist
to manage and optimize our paid advertising campaigns across search platforms. You will be responsible for executing ad strategies, monitoring performance, and collaborating with cross-functional teams to ensure our campaigns deliver measurable impact.
Key Responsibilities
Plan, execute, and manage SEM campaigns across platforms such as Google Ads, Bing Ads, and Baidu.
Monitor and analyze campaign performance, ensuring KPIs and ROI targets are met.
Collaborate with internal teams to align campaigns with overall marketing goals.
Continuously test, refine, and optimize ad creatives, keywords, and bidding strategies.
Generate performance reports and provide actionable insights for improvement.
Stay updated on SEM trends, tools, and best practices to drive innovation.
Requirements
Proven experience in SEM campaign management, preferably in a fast-paced environment.
Strong understanding of PPC, keyword research, ad copywriting, and bidding strategies.
Proficiency in tools such as Google Ads, Google Analytics, and other SEM/SEO platforms.
Excellent communication and teamwork skills.
Ability to adapt quickly and contribute proactively to team objectives.
Commitment to continuous learning and improvement.
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