Deputy Manager, Communications and Content

Deputy Manager, Communications and Content

Deputy Manager, Communications and Content

Get AI-powered advice on this job and more exclusive features.

The Deputy Manager, Content Writer will be responsible for creating high quality, engaging, and brand-aligned content to support OWIS's marketing, admissions, and communication objectives. This includes writing for multiple platforms; websites, blogs, newsletters, social media, and marketing collateral, liaising with affiliates, and developing event-related content. The role involves close coordination with marketing, academics, and sales teams.

Key Responsibilities:

• Develop compelling, original content that reflects OWIS's brand voice and positioning.
• Write and edit:
• Website content and optimised landing page copy
• Ad copies for Google Ads and other performance marketing channels
• Social media posts for both organic and paid campaigns
• Long-form and short-form articles, blogs, and press releases
• Email newsletters and event-related materials
• Liaise with affiliates to create customised content supporting joint marketing and promotional efforts.
• Create event-related content, including invitations, event pages, presentations, and post-event summaries.
• Collaborate with academics and sales teams to ensure content aligns with school programmes, student achievements, and enrolment goals.
• Ensure all content is SEO-optimised and aligned with digital marketing strategies.
• Proofread and edit content for accuracy, grammar, and consistency.
• Research education sector trends and competitor positioning to develop relevant content ideas.
• Maintain the school's content library and repurpose content for different channels.

Requirements:

• Bachelor's degree in English, Journalism, Communications, Marketing, or related field.
• 4–8 years of professional writing experience, preferably in education or related sectors.
• Strong command of English with excellent grammar and editing skills.
• Familiarity with SEO and digital content best practices.
• Skilled in producing both long-form and short-form content tailored to different platforms.
• Experience in writing ad copies for Google Ads and other performance marketing channels.
• Ability to create and manage social media posts for both organic and paid campaigns.
• Hands-on experience with WordPress and other CMS platforms for updating website content.
• Ability to work to deadlines and manage multiple projects.
• Creative, detail-oriented, and adaptable to different writing styles.

Preferred:

• Experience in writing for international schools or education institutions.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing

• Industries

  Education and Higher Education

Referrals increase your chances of interviewing at One World International School Singapore by 2x

Sign in to set job alerts for "Communications Manager" roles.

Manager (Public & Digital Communications)

Manager / Assistant Manager Communications

Senior Manager, Employee Communications and Corporate Social Responsibility (CSR) Lead

Regional Corporate Communications Manager

Manager, Corporate Communications & Engagement Department

Communications & Engagement Manager (Media Relations)

Policy and Corporate Communications Manager, APAC

Senior Consumer & Product Communications Manager APAC

Regional Communications Manager (Product)

Enterprise PR Manager, Southeast Asia and ANZ

Enterprise PR Manager, Southeast Asia and ANZ

Manager/Senior Manager, Group Communications Office

Regional PR and Communications Assistant Manager

Senior/Manager, Strategic Communications Office

Assistant Manager/Manager, Regulatory Communications

Senior Manager, Public Relations (Bangkok-based, Relocation Provided)

Manager/Senior Manager/Assistant Director (Community Relations), 3PN

We're unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.