Category Management Director

Category Management Director (Instant Retail Sector) We are looking for a Manager, Category Management to drive category selection, assortment strategy, product sourcing, and supplier management across regional markets. Key Responsibilities Category Strategy & Execution Develop both short-term (quarterly) and long-term (annual) plans for the assigned category, aligned with overall business priorities and customer needs. Monitor market trends, competitor strategies, and consumer insights to refine category positioning and maintain competitiveness. Set clear KPIs for category performance (GMV, contribution margin, fill rates, supplier participation) and take corrective actions when needed. Define pricing and promotion frameworks in coordination with Strategy & Growth to drive both top-line and profitability. Lead category reviews with internal stakeholders (supply chain, marketing, product, finance) to align on opportunities and risks. Partner with Group Category Management to leverage regional supplier agreements and translate them into local execution. Identify and incubate new sub-categories or niche opportunities to broaden assortment and capture emerging demand (e.g., specialty diets in Pets, organic products in FMCG). Build and maintain strong relationships with local and regional suppliers. Negotiate pricing, promotions, and service-level agreements to maximize category profitability. Build a balanced assortment strategy that ensures availability of staples, introduces innovation (new brands/products), and differentiates our platform with exclusives. Apply data-driven assortment planning: analyze customer behavior, sales velocity, and basket composition to decide which SKUs to expand, reduce, or rotate. Ensure local relevance: adapt assortment to reflect cultural preferences, festive seasons, and country-specific regulations (e.g., Pharma or M&B categories). Work with suppliers and marketing to design joint business plans, including seasonal campaigns, bundles, and new product launches. Optimize online merchandising by improving product content (images, descriptions), shelf sequencing, and search visibility. Partner with the Loyalty/Ads specialist to create category-led campaigns (e.g., repeat purchase programs, category sponsorships). Continuously monitor stock health (slow movers, overstock) and partner with operations on clearance or alternative strategies. Cross-Functional Collaboration Work closely with supply chain teams to ensure supply availability and fulfillment efficiency. Collaborate with product and tech teams to enhance customer discovery and ordering experience. Qualifications & Experience 5 to 8+ years of experience in category management, merchandising, or procurement in eCommerce, retail, or FMCG. Strong eCommerce background, with understanding of key levers such as assortment planning, pricing & promotions, supplier funding, and retail media monetization. Strong negotiation skills and proven track record in managing suppliers. Strong analytical mindset, with experience applying AI-driven insights and tools to category strategy and operations. Strong business acumen and P&L management experience. Ability to work cross-functionally in a fast-paced, high-growth environment. Seniority level Director Employment type Full-time Job function Sales and Business Development Industries: Human Resources Services Referrals increase your chances of interviewing at YUNLUE 云略 by 2x Get notified about new Retail Director jobs in Singapore . We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr