
Social Media Specialist
1 day ago
Overview
Join to apply for the
Social Media Specialist - Freelance
role at
Twine .
A beauty and aesthetic clinic based in Helsinki is seeking a creative freelance social media specialist to manage and grow its Instagram presence. The role focuses on developing content in Finnish for a local audience while maintaining client communication in Russian. This is envisioned as a long-term collaboration, beginning with a small monthly scope of around 10 hours. The specialist will be responsible for creating and publishing engaging posts, Stories, and Reels, while also assisting with content planning and occasional basic community management. Experience in the beauty, skincare, or wellness industry will be especially valued.
Responsibilities
Create and publish engaging Instagram content (posts, Stories, Reels) in Finnish for a local audience.
Assist with content planning and basic community management as needed.
Coordinate with the client in Russian for ongoing communication and approvals.
Support long-term growth of the Instagram presence in a freelance capacity (approximately 10 hours per month, with potential for increased scope).
Qualifications
Fluency in Finnish for creating high-quality Instagram content.
Strong communication skills in Russian for direct client coordination.
Proven experience managing and growing Instagram accounts, ideally in beauty, skincare, or wellness niches.
Proficiency in designing visually appealing posts, Stories, and Reels.
Ability to plan and execute simple promotions, giveaways, and campaign strategies.
Knowledge of best practices for engagement, follower growth, and social media trends.
Graphic design fundamentals with proficiency in tools such as Canva, Adobe Photoshop, or Illustrator.
Reliability, responsiveness, and a proactive approach to collaboration.
Availability for approximately 10 hours of work per month, with flexibility for long-term growth.
About Twine
Twine
is a leading freelance marketplace connecting top freelancers, consultants, and contractors with companies needing creative and tech expertise. Trusted by Fortune 500 companies and innovative startups alike, Twine enables companies to scale their teams globally.
Our Mission
Twine's mission is to empower creators and businesses to thrive in an AI-driven, freelance-first world.
Location
Helsinki, Finland (remote-friendly for the freelance role).
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