
Integrated Branding Professional
2 days ago
We are seeking a Marketing Manager to join our team. The ideal candidate will have experience in integrated marketing, branding, and public relations.
Responsibilities:
- Develop and implement comprehensive marketing strategies to enhance brand visibility and market presence
- Lead the planning and execution of local marketing campaigns in alignment with product launch timelines
- Coordinate cross-functional and cross-border resources to drive ATL/BTL/digital marketing efforts
- Analyze market trends, competitor activities, and consumer insights to provide actionable recommendations
Qualifications:
- Bachelor's degree or above in Marketing, Communications, or related fields
- Minimum 5 years of experience in integrated marketing, branding, or public relations
- Strong project management, cross-team coordination, and problem-solving skills
- Bilingual in English and Mandarin; ability to present and execute campaigns in both languages
Seniority level: Mid-Senior level
Employment type: Full-time
Job function: Marketing
Industries: Retail Appliances, Electrical, and Electronic Equipment
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