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Digital Marketing Specialist

2 months ago

Singapore MEDIAONE BUSINESS GROUP PTE. LTD. Full time
Job Summary

We are seeking a highly motivated and detail-oriented Digital Marketing Specialist to join our team at MEDIAONE BUSINESS GROUP PTE. LTD. The ideal candidate will have a strong passion for digital marketing and a willingness to learn and grow with our company.

Key Responsibilities
  • Campaign Management: Oversee the planning, execution, and optimization of digital marketing campaigns across various channels, including search engine optimization (SEO), pay-per-click (PPC), social media, and media buying.
  • Technical Implementation: Collaborate with cross-functional teams to implement technical solutions for digital marketing campaigns, including SEO/PPC/Social Media and Media Buy campaigns.
  • Quality Control: Conduct regular quality checks to ensure that partner and remote teams are meeting technical implementation and execution standards.
  • Process Improvement: Continuously identify opportunities to improve processes and technology for delivering digital marketing services.
  • Collaboration: Work closely with other business units to deliver comprehensive digital solutions, including MediaOne 360.
Required Skills
  • Digital Media: Strong understanding of digital media platforms and their applications.
  • SEM: Experience with search engine marketing, including keyword research and campaign optimization.
  • Data Analysis: Ability to collect, analyze, and interpret data to inform digital marketing strategies.
  • Analytic Thinking: Strong analytical skills to identify trends and opportunities in digital marketing.
  • Social Media: Experience with social media marketing, including content creation and campaign execution.
  • Marketing Strategy: Ability to develop and execute comprehensive digital marketing strategies.
  • Link Building: Understanding of link building techniques and their applications in digital marketing.
  • Content Management: Experience with content management systems and their applications in digital marketing.
  • Research Skills: Strong research skills to stay up-to-date with the latest digital marketing trends and best practices.
  • Digital Marketing: Strong understanding of digital marketing principles and their applications.
  • Keyword Research: Experience with keyword research and its applications in digital marketing.
  • Social Media Marketing: Experience with social media marketing, including content creation and campaign execution.
  • Google Ads: Experience with Google Ads, including campaign setup and optimization.
  • Facebook: Experience with Facebook advertising, including campaign setup and optimization.
  • Google Analytics: Experience with Google Analytics, including data analysis and interpretation.
  • SEO: Understanding of search engine optimization principles and their applications.
  • Content Development: Experience with content development, including writing and editing.
  • Writing Skills: Strong writing skills to create engaging content for digital marketing campaigns.
  • Audit: Experience with digital marketing audits, including analysis and recommendations for improvement.
  • Web Analytics: Experience with web analytics tools, including data analysis and interpretation.