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Livestream Marketing Specialist

2 weeks ago

Singapore beBeeLivestream Full time $80,000 - $120,000

Job Opportunity

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We are seeking a highly motivated and results-driven individual to spearhead our affiliate marketing efforts through key opinion leader (KOL) livestream management.

This role is pivotal in building and maintaining strong relationships with top livestreamers and celebrities, driving livestream supply and conversions to meet commercial goals.

  • Relationship Development: Develop and maintain strong partnerships with top streamers to maximise livestream performance and drive conversions.
  • Strategy & Growth: Ideate and implement new strategies and amplification tactics to onboard streamers and accelerate their growth within our ecosystem.
  • Cross-functional Collaboration: Work closely with internal teams to execute strategic projects and improve operations.
  • External Partnerships: Collaborate with external agencies and Multi-Channel Networks (MCNs) to onboard and nurture streamers, ensuring sustained creator growth.
  • Performance Tracking & Optimisation: Track and analyse initiative performance, leveraging data-driven insights to refine strategies and enhance success metrics.
  • Competitive Analysis: Monitor and analyse competitor campaigns to identify insights, trends, and opportunities that can strengthen our own strategies.

Requirements

  • Bachelor's degree in any field.
  • Strong communication and interpersonal skills.
  • Strong analytical and project management skills, with proficiency in Microsoft Excel.
  • Keen interest in social media marketing, influencer marketing, and the evolving digital marketing landscape.
  • Team player with an aptitude for work and the drive to constantly outperform KPIs.
  • Excellent command of English; fluency in additional languages is a plus to facilitate effective communication with KOLs.
  • Experience in livestream, talent management, client management, e-commerce, and affiliate industry would be an added advantage.