Mobile App Performance Optimization Specialist

4 hours ago


Singapore CHEIL SINGAPORE PTE. LTD. Full time

We are inviting candidates for the position of Mobile App Performance Optimization Specialist at CHEIL SINGAPORE PTE. LTD.

Job Description

Overview:

CHEIL SINGAPORE PTE. LTD., a leading integrated marketing communications network, is seeking an experienced Mobile App Performance Optimization Specialist to join our team in Singapore.

The ideal candidate will have 3-5 years of experience in app analytics and attribution, preferably with AppsFlyer, and a strong background in data analysis, dashboard creation, and audience management.

About the Role:

As a Mobile App Performance Optimization Specialist, you will be responsible for managing, analyzing, and optimizing app attribution and performance data using AppsFlyer. Your key responsibilities will include:

  • Generating and auditing OneLinks for Non-SRN and owned media campaigns.
  • Conducting regular audits of AppsFlyer setup, tracking parameters, and campaign configurations to maintain data accuracy and platform health.
  • Creating custom dashboards to provide campaign overviews and activity summaries, as well as building dashboards for tracking organic channels, owned channels, and paid media channels.
  • Developing scalable analytics solutions by aggregating data from various platforms (ETL).
  • Maintaining integrated dashboards in Power BI for holistic performance tracking.
  • Preparing and delivering detailed monthly reports summarizing campaign performance, attribution insights, and key recommendations.

Key Requirements:

To succeed in this role, you will need to possess:

  • Strong understanding of OneLink generation, deep linking, and attribution for Non-SRN and owned media campaigns.
  • Experience with ETL processes and integrating data into dashboarding tools (e.g. Power BI).
  • Familiarity with media platforms like Google Ads, Meta, TikTok, and their integration with AppsFlyer.
  • Expertise in creating dashboards for organic, owned, and paid media performance tracking.
  • Ability to analyze large datasets and generate actionable insights for optimization.

What We Offer:

As a Mobile App Performance Optimization Specialist at CHEIL SINGAPORE PTE. LTD., you can expect a competitive salary range of SGD 80,000 - SGD 120,000 per annum, depending on your experience and qualifications.

We offer a dynamic work environment, opportunities for professional growth and development, and a chance to work with a talented team of professionals in the marketing and analytics industry.

Singapore has a lot to offer, including a great quality of life, diverse culture, and excellent education system making it a fantastic place to live and work.



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