Visual Merchandising Specialist
5 days ago
Senior Visual Merchandiser - Luxury Fashion Industry
The Senior Visual Merchandiser in the luxury fashion industry plays a pivotal role in enhancing brand images and driving sales through strategic visual merchandising initiatives. This role involves setting up and implementing captivating displays that showcase luxury products in an enticing and visually appealing manner across different boutiques.
Key Responsibilities:
- Manage the installation and maintenance of displays, adhering to brand guidelines and store layouts to create an immersive brand experience.
- Develop visual merchandising strategies in line with brand identity and seasonal themes to drive sales and brand awareness.
- Collaborate with management to define objectives and KPIs for visual merchandising initiatives, ensuring alignment with business goals.
- Coordinate with vendors to execute event setups and prop movements, ensuring seamless execution.
- Showcase product assortments effectively, highlighting key features, benefits, and seasonal trends to drive customer engagement.
- Provide leadership to the visual merchandising team, fostering creativity and excellence in visual display.
- Align visual merchandising efforts with brand objectives and promotional campaigns through collaboration with the retail team, driving business results.
Required Qualifications:
- Demonstrated experience in visual merchandising, preferably in the luxury fashion industry, with a proven track record of driving sales and brand growth.
- Strong creative skills with a keen eye for aesthetics and attention to detail, ensuring visually appealing displays.
- Excellent organizational and project management abilities, with the capability to prioritize tasks and meet deadlines, ensuring timely execution.
- Willingness to travel and work in various locations as required, supporting business needs.
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