ASEAN Marketing Role

9 hours ago

Singapore beBeeMarketer Full time
Regional Marketing Position

We are seeking a highly skilled Regional Marketing Specialist to join our team. This role will be responsible for executing and supporting marketing programs and tactics across ASEAN.

  • Key Responsibilities:
  • Execute global and sub-regional campaigns relevant to specific target audiences in ASEAN through various communication channels and tools.
  • Organize events and associated campaigns, including webinars, user groups, in-person events, workshops, and tradeshows.
  • Collaborate with the channel team to support key regional partners and drive co-marketing activities.
  • Partner closely with sales development representatives (SDRs) to ensure lead handoff and follow-up.
  • Plan and develop localized content for marketing campaigns, activities, and events – internal and external - including social media posts, email, brochures, newsletters, and merchandise.
  • Coordinate requirements for promotional materials and support localized and market-relevant copywriting, artwork, and content for events and digital media.
  • Manage social media engagement by planning and implementing social media campaigns and posting marketing updates through social channels, aligned with global guidelines.
  • Manage the sub-regional marketing budget, ensuring resource allocation and prioritization to achieve campaign and demand generation goals.
Qualifications
  • A minimum of 4-7 years' experience in marketing, preferably in a B2B environment, SaaS, Cloud, or Cybersecurity technology.
  • Experience in planning and executing marketing demand generation programs to deliver measurable business results.
  • Proficiency in marketing automation systems and campaign data reporting systems is a plus.
  • Excellent communication skills, with the ability to work effectively with cross-functional stakeholders across marketing and sales.
  • Ability to prioritize and manage numerous projects simultaneously.
  • Strong planning, execution, and project management skills.
  • Experience in partner marketing and channel go-to-market is a plus.

This is an exciting opportunity to join our growing team and contribute to driving business growth and success in ASEAN. If you are a motivated and innovative marketing professional looking for a new challenge, please apply today.

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