Regional Marketing Director for APAC
1 month ago
About Deel
Deel is a pioneering global team that empowers businesses to hire anyone, anywhere with ease. Comprising over 3,000 self-driven individuals spanning 100+ countries, our unified yet diverse culture fosters continuous learning and innovation in the Deel platform and products.
We aim to break geographical barriers, enabling companies to access top talent worldwide through our market-leading technology, expertise, and global network. With millions of jobs facilitated globally, we bridge the gap between companies and the world's best workforce.
Why Join Our Success Story?
At Deel, we envision a world where hiring borders no longer exist, and endless talent is paired with great companies. We offer global teams the tools they need to hire, onboard, manage, pay, and scale at full speed, driving economic growth by connecting companies with talent worldwide.
Following our successful Series D funding in 2021, we secured an additional $50M last year, doubling our valuation to $12B. This marks an exciting time to join Deel – the market leader in international payroll and compliance.
Your Mission
You will be responsible for coordinating and executing marketing programs and campaigns across the APAC region, driving growth and enhancing Deel's brand recognition, pipeline, and revenue. Key duties include:
- Designing and implementing audience-based initiatives and campaigns, leveraging global resources to bring them to life.
- Owning territory level growth, lead, and pipeline metrics – developing reporting on key KPIs, assessing pipeline health, and identifying key challenges and priorities.
- Identifying regional differences within APAC, informing the marketing strategy with a geographical lens.
- Managing local webinars and events, as well as participation in significant conferences and trade events.
- Gathering quality feedback directly from SDRs/AEs to optimize marketing efforts on an ongoing basis.
- Collaborating with global and regional teams to create SEO-optimized content for your region.
- Tracking and improving the performance of all marketing initiatives in the region.
What You'll Need
To succeed in this role, you'll require:
- 5+ years of marketing experience with a strong understanding of B2B marketing principles and lead generation strategies.
- Experience working in a matrix environment with strong stakeholder management.
- Experience working in a regional setting across different markets specifically in APAC.
- Bilingual/Trilingual (English and any additional Asian languages).
- The ability to tailor marketing strategies to diverse international audiences.
Total Rewards
We offer competitive compensation, including a salary range of $120,000 - $180,000 per annum, depending on experience. Additionally, you'll enjoy scalable benefits, rewards, and perks that reflect our commitment to inclusivity and access for all.
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