Marketing Strategy Manager
3 days ago
We are seeking a highly skilled Marketing Strategy Manager to lead the creation and execution of brand and product marketing strategies in our Singapore office.
About the Role- Develop and implement comprehensive marketing strategies to meet business objectives and drive revenue growth.
- Manage social media content strategy to increase brand awareness, engagement, and conversions.
- Plan and create engaging short video content to support marketing goals.
- BUILD and maintain strategic partnerships with influencers, media, other brands, and stakeholders.
- Run paid advertising campaigns on social media to increase online visibility and achieve marketing goals.
- Host and manage livestreams for product launches and online sales, engaging directly with the audience.
- Collaborate with the eCommerce and trade marketing teams on brand campaigns and product launches.
- Write clear and engaging content for social media, blogs, and newsletters.
- Analyze and report on brand and competitor performance, providing insights and identifying growth opportunities.
- Degree or diploma in business, marketing, or related field.
- Minimum 2-3 years of experience in a 360-marketing role, preferably in FMCG/beauty.
- Passionate about social media trends, especially TikTok and Instagram; skilled in creating/editing short-form videos and hosting livestreams.
- Familiar with WordPress and blog content creation.
- Strong aesthetic sense; basic skills in Adobe Illustrator or online image-editing software like Photopea preferred.
- A competitive salary of SGD $4,500 - $6,000 per month.
- Ongoing professional development and training opportunities.
- A dynamic and supportive work environment.
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