Marketing Innovation Strategy Manager
2 weeks ago
Innovation Strategy and Project Management Role
We are seeking a skilled Marketing Innovation Manager to join our team at Mondelēz International in the SEA region. As a key member of our innovation team, you will be responsible for developing and executing innovative marketing strategies to drive business growth and enhance consumer engagement.
- Develop and implement innovative marketing strategies to drive business growth and enhance consumer engagement
- Lead cross-functional innovation projects to ensure they meet consumer needs and deliver desired commercial outcomes
- Provide input to develop the BU innovation strategy and targets, and recommend ideas to develop the innovation pipeline
- Build and deliver creative marketing concepts and ideas aligned to consumer need, and develop high-level business cases
- Partner with Category Planning and Sales teams to develop launch plans and track performance
Critical Skills and Experience
We are looking for an individual with a strong background in marketing innovation, with experience in developing and executing innovative marketing strategies. You should have excellent analytical and project management skills, with the ability to work collaboratively with cross-functional teams.
- Strong marketing innovation skills, with experience in developing and executing innovative marketing strategies
- Excellent analytical and project management skills, with the ability to work collaboratively with cross-functional teams
- Ability to identify consumer opportunities and develop innovative marketing solutions to address them
About Mondelēz International
Mondelēz International is a leading global snack food company with a portfolio of iconic brands and a strong presence in the SEA region. We are committed to delivering innovative marketing solutions that drive business growth and enhance consumer engagement.
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