Marketing Strategy Manager

3 days ago


Singapore RK RECRUITMENT PTE. LTD. Full time
About the Role

Are you a marketing professional with experience in trade marketing and retail promotion? We are seeking a highly skilled individual to join our team as a Marketing Strategy Manager at RK RECRUITMENT PTE. LTD.

Job Overview

This is a unique opportunity to work in a dynamic environment, developing and executing marketing strategies to promote third-party brands in retail supermarkets. The ideal candidate will have strong communication skills, be able to work independently, and have a proven track record of success in marketing.

Responsibilities
  • Trade Marketing Support:
    • Collaborate with the Marketing Director to plan and execute campaigns to promote third-party brands in retail supermarkets.
    • Coordinate marketing activities and promotional events for third-party brand partners.
    • Develop advertising materials for point-of-sale (POS) displays, digital, and social media platforms.
    • Aid in creating sales support materials and organizing in-store promotions.
  • Retail Marketing for Offline Retail Shop and Online E-shop:
    • Support the Marketing Director in executing local store marketing strategies, weekly promotions, and activities to boost foot traffic and sales at the Retail Shop and online store, aiming to meet sales targets.
    • Plan weekly promotions for the Retail Shop and online store, including product selection and pricing strategies.
    • Assist in managing retail merchandising to ensure optimal product displays and enhance sales.
  • Marketing Apps Maintenance:
    • Help the marketing team maintain and update mobile apps and optimize platform performance.
    • Monitor and resolve app performance issues to ensure smooth functionality.
    • Collaborate with UX/UI designers to improve user interfaces and overall user experience.
Requirements

We are looking for a highly motivated and experienced marketing professional with the following qualifications:

  • Bachelor's degree in Marketing or related field.
  • At least 2 years of experience in trade marketing and retail promotion.
  • Strong knowledge of marketing principles and practices.
  • Excellent communication and interpersonal skills.
  • Ability to work independently and as part of a team.
What We Offer

We offer a competitive salary of SGD $45,000 per annum, a comprehensive benefits package, and opportunities for career growth and development.



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