Strategic Marketing Associate Manager
6 days ago
We are seeking a highly motivated and experienced Strategic Marketing Associate Manager to join our team at STRATEGY SOLUTIONS SERVICES. In this role, you will be responsible for planning and executing business unit-specific marketing plans to meet the objectives of various business units.
You will ensure timely briefing, production, and execution of all advertisements and promotions, including above- and below-the-line campaigns, in-store marketing materials, price changes, new product launches, and more.
As a key member of our marketing team, you will conduct market research and analysis to identify target consumer segments, market trends, and competitor activities. You will also conduct regular store visits to evaluate product visibility, competitor activities, and gather insights from retail partners.
In addition, you will monitor and evaluate the effectiveness of trade promotions, analyze ROI, and recommend improvements for future marketing strategies. You will work closely with creative and digital agencies on website and social media content updates, in-store visual merchandising and renovations, ad-hoc projects, and more.
Key Responsibilities:
- Assist in planning and executing business unit-specific marketing plans to help meet the objectives of various business units
- Ensure timely briefing, production, and execution of all advertisements and promotions, including above- and below-the-line campaigns, in-store marketing materials, price changes, new product launches, and more
- Conduct market research and analysis to identify target consumer segments, market trends, and competitor activities
- Conduct regular store visits to evaluate product visibility, competitor activities, and gather insights from retail partners
- Monitor and evaluate the effectiveness of trade promotions, analyze ROI, and recommend improvements for future marketing strategies
- Work closely with creative and digital agencies on website and social media content updates, in-store visual merchandising and renovations, ad-hoc projects, and more
Requirements:
- Minimum 2 years of working experience in the related field, preferably in the consumer electronics industry
- Candidate must possess at least a Diploma, preferably in marketing
- Possess good problem-solving skills, results-oriented, and communication skills
- Meticulous, ability to multi-task, and passionate to deliver projects on time
- Possess a positive attitude and willingness to learn new things
- Proficiency in Microsoft Office
Estimated Salary: $60,000 - $80,000 per year. The salary range is based on the candidate's level of experience, qualifications, and performance.
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