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Data Analytics and Marketing Insights Lead
2 months ago
About the Role
The ideal candidate for this position will be responsible for developing and implementing data-driven marketing strategies to drive business growth and customer engagement.
Key Responsibilities:
- Design and execute marketing analytics projects to identify trends and opportunities for improvement.
- Develop predictive models using statistical and data science techniques to inform business decisions.
- Collaborate with cross-functional teams to integrate marketing data and insights into business operations.
- Manage and report on marketing performance metrics and campaign effectiveness.
- Stay up-to-date with industry trends and best practices in marketing analytics and data science.
About the Department
The Marketing Analytics team is responsible for driving business growth and customer engagement through data-driven marketing strategies.
What We Offer
Opportunity to work with a leading bank in Asia with a global network of over 500 branches and offices.
Collaborative and dynamic work environment with a team of experienced professionals.
Competitive salary and benefits package.
