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Strategic Content Marketing Lead

1 month ago


Singapore THE COURAGE CHAPTER PTE. LTD. Full time
Job Title: Strategic Content Marketing Lead

We are seeking a highly skilled Strategic Content Marketing Lead to join our team at The Courage Chapter PTE. LTD. This is a full-time position, with an estimated salary of SGD 80,000 - 120,000 per annum, depending on experience.

Job Description:

The Successful Candidate will be responsible for developing and implementing a comprehensive content marketing strategy to drive business growth and enhance the company's online presence. Key responsibilities include:

  • Creating high-quality, engaging content across various channels, including websites, social media, email newsletters, and promotional materials.
  • Crafting compelling stories and case studies that highlight the impact of our work in the social services sector, attracting donors and volunteers.
  • Maintaining and updating our content calendar to ensure timely and relevant content delivery.
  • Analyzing content performance to identify trends and optimize effectiveness.

In addition to these key responsibilities, the Successful Candidate will also provide event-day support for selected events, curate and procure corporate gifts and tokens of appreciation, and assist with publicity and marketing collateral support.

Requirements & Qualifications:

To be successful in this role, the Successful Candidate will need to have:

  • Demonstrated competencies in managing content marketing campaigns.
  • Excellent written and verbal communication skills, with the ability to write client feature stories and newsletter articles tailored to different audiences.
  • A good understanding of content marketing fundamentals and tools, including content calendars, Google Analytics, and UI/UX design principles.
  • Proficiency in WordPress CMS, Elementor, and CiviCRM, as well as Adobe Creative Cloud software (Illustrator, Photoshop, InDesign, Premiere Pro, etc.).
  • Bachelor's degree in Nonprofit Management, Marketing, Communications, or related fields; postgraduate qualifications are a plus.

The Successful Candidate must be passionate about working in the social services sector and advancing the interests of vulnerable groups in the community. They should possess strong interpersonal skills and be a team player with the ability to build relationships with donors, supporters, and team members.

About Us:

The Courage Chapter PTE. LTD. is a leading provider of search and recruitment services for the non-profit sector. We are committed to making a positive impact in the lives of individuals and communities through our work.

Thank you for considering this opportunity. If you are a motivated and experienced content marketer looking to make a difference, please submit your application today.