Web3 Ecosystem Developer

Web3 Business Development Role Overview

We are seeking a skilled Web3 Marketing Business Development Manager to join our team. The successful candidate will be responsible for leveraging Key Opinion Leader (KOL) partnerships to enhance visibility and influence across the DeFi ecosystem.

• KOL Partnership Development: Identify and engage with influencers across diverse platforms (Twitter, TikTok, Instagram, YouTube, podcasts) to broaden our reach
• Content Strategy and Execution: Collaborate with the marketing team to develop content strategies that align with brand and KOL audiences
• Campaign and Program Management: Plan and oversee marketing campaigns, including quest maintenance, and manage ambassador, bounty, and affiliate programs to sustain community engagement and growth
• Budget and Performance Management: Allocate resources efficiently and monitor campaign performance to optimize ROI
• Community and Relationship Building: Use KOL partnerships to enhance community engagement, fostering growth and loyalty within the DeFi ecosystem

Required Skills and Qualifications

• Marketing and BD Experience: 3+ years in marketing or business development, with a strong emphasis on KOL engagement within the Web3 space
• Influencer Network: Established relationships with KOLs/influencers across multiple platforms, demonstrating a successful track record of partnerships
• DeFi and Web3 Proficiency: A deep, practical understanding of the DeFi landscape, including familiarity with various blockchains, DeFi protocols, and basic on-chain analytics
• Strategic and Creative Thinking: Exceptional ability to develop strategic marketing initiatives that are creative and align with broader business objectives
• Communication and Negotiation Skills: World-class communication abilities, with a knack for negotiating and maintaining fruitful partnerships
• Program Management Skills: Experience in managing comprehensive marketing programs, including quests, ambassadors, bounties, and affiliates
• Design and Content Creation Skills: Proficiency in basic design skills, including experience with tools like Canva, to support KOL content strategy and execution
• Team Values: An embodiment of all prePO's team values, showing commitment to integrity, innovation, and the collective success of the team

Benefits

• Fully-remote work with flexible working hours
• Work on the bleeding edge of DeFi and crypto
• Learn from other senior high-performing team members
• Team game nights + off-sites + sponsored conference trips
• Budget for learning / professional development / subscriptions
• Join a force for good - We have made a pledge to dedicate at least 2% of time, product, and profit towards charity

About Us

We are building a fully-remote, globally-distributed team. Like a professional sports team, we want every player on the field to be a superstar in their position and to collaborate extremely effectively with others.

Our Values

• Passion: being engaged and enthusiastic about the work, the mission, and making an effective impact on the world
• Autonomy: being proactive, resourceful, and making decisions in our best interest
• Overcommunication: sharing feedback and all relevant information directly, frequently, clearly and empathetically
• High Performance: producing high-quality outcomes with speed and consistency, and continuously raising the bar for yourself and others
• Focus: laser-focused on high-priority, high-impact tasks that work toward achieving our mission
• Incrementalism: delivering value via incremental iterations
• Simplicity: seeking out the simplest solutions
• Innovation: embracing creativity, and leading the industry with forward-thinking ideas