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Strategic Marketing Professional

2 weeks ago

Singapore beBeeActivation Full time
Job Description

This role offers a unique opportunity to collaborate with innovative professionals around the world. As an Area Activation Planning Marketer, you will play a key part in developing and executing marketing activation plans that drive business growth.

Working closely with cross-functional teams, you will be responsible for planning, preparing, and implementing integrated marketing campaigns based on strategic priorities, budget, and timelines. This will involve tracking marketing tactics, recording key performance indicators (KPIs), budget, and key information, and proposing effective marketing tactics using available resources and industry best practices.

One of the key aspects of this role is to regularly report on Activation Plan outcomes, linking tactic effectiveness to key strategies and KPIs, and making recommendations for improvement. You will also partner with internal and external stakeholders to localize and activate marketing campaigns, ensuring consistency and cost efficiency.

Monitor live campaign performance, share results, and provide actionable insights to optimize future campaigns.

Required Skills and Qualifications
  • Bachelor's degree or higher in a relevant field
  • At least 6 years of marketing experience in a private, public, government, or military environment
  • Skills include integrated marketing, digital marketing, project management, communication, strategic thinking, collaboration, and vendor management
Benefits
  • The opportunity to work with a diverse team of professionals from around the world
  • A chance to develop and execute marketing activation plans that drive business growth
  • Regular opportunities for professional development and training
Others

As an Area Activation Planning Marketer, you will have the opportunity to tap into your curiosity and collaborate with some of the most innovative and diverse people around the world. Here are some key responsibilities:

  1. Assist in planning, preparing, and implementing integrated marketing campaigns based on strategic priorities, budget, and timelines.
  2. Track marketing tactics, recording KPIs, budget, and key information, and propose effective marketing tactics using available resources and industry best practices.
  3. Regularly report on Activation Plan outcomes, linking tactic effectiveness to key strategies and KPIs, and make recommendations for improvement.
  4. Partner with internal and external stakeholders to localize and activate marketing campaigns, ensuring consistency and cost efficiency.
  5. Monitor live campaign performance, share results, and provide actionable insights to optimize future campaigns.