Ecommerce Key Account Manager

4 days ago

Singapur, Singapore Haleon Full time
About the Role

We are seeking an experienced Ecommerce Key Account Manager to join our team at Haleon. As a key member of our commercial team, you will be responsible for developing and executing our ecommerce strategy across key retailers in Singapore.

Key Responsibilities
  • Customer Management: Define and own the ecommerce strategy and relationship with key e-retailers, including Shopee, Lazada, Redmart, Amazon, Foodpanda, and Qoo10.
  • Enabler Management: Single point of contact for ecommerce enabler operations for Singapore, responsible for operationalizing the commercial calendar for designated customers in coordination with the enabler.
  • Commercial Calendar: Develop, sign-off, and manage the commercial calendar for designated customers, co-creating pricing and promo strategy with the ecommerce lead.
  • Sales and Spends: Responsible for delivering sales target for designated customers and within sanction spends on Gross to Net Promotion, accountable for budgeting, monitoring, and reconciliation of trade spends for designated customers.
  • Performance Review: Review performance of key activities within designated customers and make recommendations on improvements, leads the review of enabler operations and metrics.
  • Stakeholder Management: Co-create on and off-platform marketing activities with performance marketing manager, trade marketing, brand teams, finance, and supply chain to align key activities.
  • Forecasting: Partner with supply chain and demand planning to ensure sales forecast accuracy and customer service levels KPI compliance.
  • Metrics: Responsible for data analytics and presentation based on available digital commerce metrics, post-promotion analysis, and insights generation.
  • New Business: As part of career development, the ecommerce key account manager will lead special projects like new business models, social commerce, cross-border, and omni-channel.
Requirements
  • A degree holder in marketing/business administration or related discipline, with 3-5 years of work experience.
  • 2-4 years' experience in ecommerce, sales, or trade marketing functions in FMCG is ideal.
  • Possess strong communication and interpersonal skills.
  • Ability to collaborate with internal and external stakeholders effectively.
  • Independent and self-driven.
  • Strong time management and analytical skills and able to work under tight timelines.
  • Willing to accept all kinds of challenges and able to handle multiple priorities.

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