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2 months ago
We are a leading furniture brand in Singapore, dedicated to providing innovative and space-saving solutions for homes and businesses.
Our mission is to revolutionize the way people live and work in Singapore, by offering high-quality, stylish, and functional furniture that meets the needs of a rapidly changing urban landscape.
Job Title: Digital Marketing StrategistWe are seeking a highly skilled and experienced Digital Marketing Strategist to join our team and drive our digital marketing efforts.
Key Responsibilities:- Develop and Execute Digital Marketing Strategies: Create and implement comprehensive digital marketing plans to drive customer acquisition, conversion, and retention.
- Campaign Management: Plan, execute, and optimize digital marketing campaigns across various channels, including paid advertising, email marketing, and affiliate marketing.
- Budget Management: Manage marketing budgets effectively, ensuring optimal allocation of resources to achieve maximum ROI.
- Performance Analysis: Utilize analytics tools to track campaign performance, identify trends, and optimize campaigns based on insights and data-driven decisions.
- SEO and Conversion Rate Optimization: Lead efforts to improve organic search visibility and continuously improve landing pages and conversion funnels to enhance user experience and maximize conversion rates.
- Reporting and Insights: Prepare regular performance reports and present findings to key stakeholders, providing actionable insights and recommendations for future campaigns.
- Bachelor's Degree in Marketing or a related field: A degree in Marketing, Business Administration, or a related field is required. A Master's degree is preferred.
- Proven Experience in Performance Marketing: A minimum of 5 years of experience in performance marketing roles, preferably within the retail or e-commerce sector.
- Demonstrated Success in Digital Marketing: A proven track record of developing and executing digital marketing strategies that drive significant customer acquisition and revenue growth.
- Expertise in Digital Marketing Channels: Strong expertise in digital marketing channels, including paid advertising, email marketing, and affiliate marketing.
- Strong Analytical Skills: Excellent analytical skills and experience with data-driven decision making and performance optimization.
- Proficiency in Google Analytics: Proficiency in Google Analytics and other relevant marketing tools.
- Excellent Communication Skills: Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams and influence stakeholders.
