Senior Marketing Manager, APAC

7 days ago

Singapur, Singapore Deel Full time
About Deel

Deel is a global team that empowers businesses to hire anyone, anywhere, with ease. Our diverse culture and innovative approach drive the development of the Deel platform and its products, catering to the needs of customers worldwide.

Job Description

We're seeking a seasoned Senior Marketing Manager to lead our marketing efforts in the APAC region. As a key member of our team, you'll be responsible for developing and executing marketing strategies that drive growth, enhance brand recognition, and increase pipeline and revenue across the region.

Key Responsibilities:
  • Design and implement audience-based marketing initiatives and campaigns, leveraging global resources to bring them to life.
  • Collaborate with global teams to localize and land our global strategy, ensuring a tailored approach for the APAC market.
  • Own territory-level growth, lead, and pipeline metrics, developing reporting on key KPIs and identifying key challenges and priorities.
  • Identify regional differences within APAC, informing the marketing strategy with a geographical lens.
  • Be the expert on local audiences, purchasing patterns, seasonalities, pain points, and decision journeys across businesses of different sizes and industries.
  • Manage local webinars and events, as well as participation in significant conferences and trade events.
  • Act as a point of contact for the APAC Sales Organization, providing regular updates and gathering feedback.
  • Work with global and regional teams to create SEO-optimized content for the region.
  • Track and improve the performance of all marketing initiatives in the region.
Requirements:
  • 5+ years of marketing experience with a strong understanding of B2B marketing principles and lead generation strategies.
  • Experience working in a matrix environment with strong stakeholder management.
  • Experience working in a regional setting across different markets, specifically in APAC.
  • Bilingual/Trilingual (English and any additional Asian languages).
  • Proficiency with key marketing tools, including Hubspot and Salesforce.
We're Looking for Someone Who:
  • Has been responsible for brand building and lead generation in previous roles, directly impacting revenue.
  • Has cultural awareness and the ability to tailor marketing strategies to diverse international audiences.
  • Is adaptable and comfortable with a fast-paced environment.
  • Is action-oriented, known for executing with excellence, and can see the bigger picture.
Total Rewards

At Deel, we offer a comprehensive total rewards program that reflects our commitment to inclusivity and access for all. Our workforce deserves fair and competitive pay, scalable benefits, rewards, and perks that meet them where they are.

Some of the benefits include:

  • Computer equipment applicable to your role.
  • Stock grant opportunities.
  • Additional perks and benefits based on your employment status and country.
  • The ability to choose where you work, whether it's your home, the beach, or a WeWork.

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