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Omnichannel Engagement Specialist
2 weeks ago
We offer a competitive salary and benefits package, as well as opportunities for career growth and development. If you are a motivated and experienced CRM professional looking for a new challenge, we encourage you to apply.
About the Role:
- This is an exciting opportunity to join our team at Hyundai Motor Group Innovation Center in Singapore Pte. Ltd. and contribute to driving business growth through effective customer engagement strategies.
- You will be responsible for developing and implementing a CRM-focused strategy that delivers exceptional end-user engagement and experience, driving business outcomes and enhancing customer satisfaction.
Responsibilities and Requirements:
- Develop and implement a CRM-focused strategy that drives business growth through effective customer engagement.
- Manage multiple CRM inbound and outbound journeys across different systems and connectors.
- Collaborate with key stakeholders in planning and executing data-driven, targeted campaigns.
- Design and optimize targeting strategies throughout the sales funnel.
- Conduct A/B testing to enhance landing pages, lead collection, optimization, and other techniques essential for CRM journey and campaign deployment.
- Provide system operations and administrative support related to journeys, workflows, content creation, data analytics, segmentation, and audience targeting.
- Consolidate and generate post-campaign quantitative and qualitative reports.
- Monitor KPIs and analyze data across the 360° omnichannel ecosystem.
- Coordinate and support CRM system integration with first-, second-, and third-party applications.
- Bachelor's degree or higher, regardless of major.
- Minimum 3 to 5 years of experience in CRM strategic planning and operations.
- Strong understanding of the end-to-end customer journey.
- Experience with Salesforce CRM systems and basic HTML is a significant plus.
- Salesforce Marketing Cloud experience (at least 1-2 years).
- Strong problem-solving skills, sound judgment, prompt decision-making, and creative thinking.
- Ability to communicate relevant information effectively across all levels of an organization.
- Ability to work in a fast-changing, ambiguous environment while managing multiple operational tasks and projects simultaneously.
- Prior experience in CRM system management, including marketing automation, campaign deployment, data analysis, and report preparation.
- Strong attention to detail, with deep knowledge of CRM journeys.