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Omnichannel Engagement Specialist

2 weeks ago


Singapore HYUNDAI MOTOR GROUP INNOVATION CENTER IN SINGAPORE PTE. LTD. Full time
What We Offer:

We offer a competitive salary and benefits package, as well as opportunities for career growth and development. If you are a motivated and experienced CRM professional looking for a new challenge, we encourage you to apply.

About the Role:
  • This is an exciting opportunity to join our team at Hyundai Motor Group Innovation Center in Singapore Pte. Ltd. and contribute to driving business growth through effective customer engagement strategies.
  • You will be responsible for developing and implementing a CRM-focused strategy that delivers exceptional end-user engagement and experience, driving business outcomes and enhancing customer satisfaction.

Responsibilities and Requirements:
  • Develop and implement a CRM-focused strategy that drives business growth through effective customer engagement.
  • Manage multiple CRM inbound and outbound journeys across different systems and connectors.
  • Collaborate with key stakeholders in planning and executing data-driven, targeted campaigns.
  • Design and optimize targeting strategies throughout the sales funnel.
  • Conduct A/B testing to enhance landing pages, lead collection, optimization, and other techniques essential for CRM journey and campaign deployment.
  • Provide system operations and administrative support related to journeys, workflows, content creation, data analytics, segmentation, and audience targeting.
  • Consolidate and generate post-campaign quantitative and qualitative reports.
  • Monitor KPIs and analyze data across the 360° omnichannel ecosystem.
  • Coordinate and support CRM system integration with first-, second-, and third-party applications.
  • Bachelor's degree or higher, regardless of major.
  • Minimum 3 to 5 years of experience in CRM strategic planning and operations.
  • Strong understanding of the end-to-end customer journey.
  • Experience with Salesforce CRM systems and basic HTML is a significant plus.
  • Salesforce Marketing Cloud experience (at least 1-2 years).
  • Strong problem-solving skills, sound judgment, prompt decision-making, and creative thinking.
  • Ability to communicate relevant information effectively across all levels of an organization.
  • Ability to work in a fast-changing, ambiguous environment while managing multiple operational tasks and projects simultaneously.
  • Prior experience in CRM system management, including marketing automation, campaign deployment, data analysis, and report preparation.
  • Strong attention to detail, with deep knowledge of CRM journeys.