Client Experience Transformation Specialist

2 hours ago

Singapore beBeeTransformation Full time $62,100 - $101,200

Job Title: Client Experience Transformation Specialist

About the Role

We are seeking a highly skilled professional to drive client experience transformation at our organisation. The ideal candidate will have a proven track record of delivering operational excellence using data and marketing automation tools.

The successful candidate will work closely with cross-functional teams to develop and execute CRM strategies, tailoring campaigns for product launches and customer retention. They will also be responsible for mapping out and enhancing customer journeys, identifying key touchpoints and areas for improvement.

The role requires a strong analytical mind, with expertise in SalesForce Marketing Cloud, data-driven CRM, HTML, and journey creation. The ability to translate customer insights into actionable CRM improvements is essential, as is proficiency in MarTech roadmaps and multi-channel execution.

Key Responsibilities
  • Develop and execute CRM strategies, tailoring campaigns for product launches and customer retention.
  • Map out and enhance customer journeys, identifying key touchpoints and areas for improvement.
  • Implement personalised, data-driven lifecycle campaigns.
  • Analyse customer data to generate insights and track campaign effectiveness through reports and dashboards.
  • Work cross-functionally with marketing, sales, product development, and customer support to ensure cohesive customer experiences.
  • Gather and analyse customer feedback, making actionable recommendations to improve satisfaction.
  • Track key metrics and continually optimise CRM communications.
Requirements
  • A minimum of 5 years communications experience with a core focus on operational delivery using data & marketing automation tools.
  • Experience in CRM strategy, particularly in financial services or FinTech.
  • Expertise in SalesForce Marketing Cloud, data-driven CRM, HTML, and journey creation.
  • Ability to translate customer insights into actionable CRM improvements.
  • Proficiency in MarTech roadmaps and multi-channel execution.
  • Understanding of key CRM engagement metrics, and how to measure, test, and optimise journeys and emails/SMS/push.
  • A strong, creative thinker, who is innately inquisitive, with the ability to make the complex simple.
  • Excellent communication skills – the ability to communicate effectively with both technical and non-technical colleagues and stakeholders.
  • Self-motivated and organised– the ability to manage your own time and task list effectively.
Benefits

We believe diversity is vital to success, fuelling creativity, driving innovation, and setting us up for global success. We're committed to building teams with a variety of perspectives and skills to help us realise our vision and strategy.

Join our team and contribute to shaping the future of client experience transformation

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