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Trade Marketing Innovator

1 week ago

Singapore ONE SEVEN CONSULTING PTE. LTD. Full time

About ONE SEVEN CONSULTING PTE. LTD.

We are a consulting firm that specializes in helping businesses succeed in the digital age.

As a Trade Marketing Manager at our company, you will have the opportunity to work with a talented team of professionals who share your passion for innovation and excellence.

Main Responsibilities:

  • Develop and execute channel strategies and programs in collaboration with Brand and Sales teams.
  • Utilize consumer, customer, and category insights to create effective trade marketing initiatives.
  • Oversee all trade marketing activities, ensuring seamless execution within timelines.
  • Coordinate and implement marketing materials (e.g., on-site visibility, sales refreshers, promotions).
  • Monitor promotion performance across different channel segments.
  • Conduct post-campaign evaluations, identifying ways to improve efficiency and effectiveness.
  • Measure and analyze ROI for all marketing activities.

Requirements:

  • Degree in Business Management or Marketing related field with at least 7 years of relevant working experience.
  • Strong understanding of business fundamentals, sales strategies, and trade marketing principles.
  • Deep knowledge of industry trends, competitor movements, and customer business models.
  • Proven ability to analyze operations, reengineer processes, and implement policy improvements.
  • Excellent communication and stakeholder management skills.
  • High energy, sense of urgency, and strong execution capabilities.