Trade Marketing Executive
2 days ago
Responsibilities
- Assist in developing and executing the Trade Marketing Plan, aligning it with Sales and Marketing objectives
- Executive campaigns across trade channels by excelling in in-store planning, execution, and project management
- Formulate and implement channel-specific marketing strategies and plans tailored to assigned account
- Implement trade promotions and create impactful in-store campaigns through close collaboration with both Sales and Marketing teams
- Work closely with agency to develop creative POSM materials that are within brand and retailer guidelines
- Review promotion execution and provide recommendations to improve accounts profitability
Requirements
- Diploma/Degree in Business Management or equivalent
- Minimum 1 year of relevant Sales and Marketing experience preferable in FMCG industry
- Proficient in Microsoft Office (PowerPoint, Excel, and Word)
- Exhibit strong communication and interpersonal skills to effectively interact with colleagues, customers, and partners
- Display strong analytical abilities and be comfortable working with numerical data to make data driven decisions
Market Research
Sales and Marketing
Sampling
Microsoft Office
Microsoft Excel
Interpersonal Skills
Analytical Abilities
FMCG
Administration
Channel
Marketing
Sales Channel
PowerPoint
POS materials
FMCG retailers
Project Management
trade fair
Excel
Trade Promotions
Trade Marketing
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