Consumer Products Marketing Assistant Director
7 days ago
We are seeking a proactive Assistant Manager in Marketing to join our team at SKILLSFORCE MANAGEMENT CONSULTANCY PTE LTD. This is an exciting opportunity to drive consumer products growth by developing and implementing effective marketing strategies. If you have a passion for marketing and event planning, we encourage you to apply.
Key Responsibilities:
Product Planning:
Analyze market trends and competitor activity to inform product development and pricing strategies. Develop and implement plans to support new product launches, including marketing materials and promotional activities. Track sales performance and adjust product strategies accordingly. Ensure brand consistency across all marketing channels.
Digital & Social Campaigns:
Develop and execute marketing campaigns to achieve business objectives and drive brand growth. Collaborate with internal stakeholders to identify marketing opportunities and develop campaign strategies. Monitor campaign performance and adjust tactics to optimize results. Utilize data analytics to inform marketing decisions and improve campaign effectiveness.
Event Planning:
Plan and execute product launch events to create engaging experiences for customers and stakeholders. Coordinate with internal and external teams to ensure timely and within-budget execution. Develop event marketing materials and promotional campaigns to drive attendance and engagement.
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