Gaming Experience Specialist
3 days ago
HAPPY HOUR GAMES PTE. LTD. is a game studio dedicated to crafting casual mobile games that provide incredibly enjoyable experiences for players.
Job DescriptionWe are seeking a User Acquisition Specialist to join our team in Singapore. As a key member of our user acquisition team, you will be responsible for planning, executing, and optimizing user acquisition campaigns across multiple platforms, including Meta, Google, TikTok, Applovin, and others.
- Plan and execute user acquisition campaigns to drive downloads.
- Monitor campaign performance, adjust strategies, and ensure objectives are met.
- Develop concepts, storyboards, and directions for marketing creatives.
- Collaborate with creative teams to create compelling solutions for user acquisition.
- Analyze campaign data to extract meaningful insights and make data-driven decisions.
- Research, strategize, and execute influencer marketing campaigns.
- Conduct market research and competitor analysis to identify trends, opportunities, and actionable insights.
- Prepare ASO content for app visibility and assist with ads monetization tasks.
- Bachelor Degree in Marketing or any other related fields.
- Fresh Graduates are welcome to apply.
- Experience with campaign management tools and platforms (e.g., Google Ads, Meta Ads Manager, TikTok Ads, Applovin).
- Familiar with Mobile Measurement Partner (e.g., Appsflyer, Adjust).
- Strong analytical skills with a data-driven mindset.
- Ability to work collaboratively in a fast-paced environment.
- Good creative skills with the ability to develop compelling marketing assets.
- Highly motivated to explore and stay updated on AI tools and market trends.
- A passion for games.
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