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Gaming Industry Specialist
1 week ago
Rockstar Games is seeking a skilled Marketing Manager to lead our business development efforts in South Korea. This role requires a strong understanding of the gaming industry, as well as excellent communication and project management skills.
Key Responsibilities
* Develop and execute marketing strategies to drive business growth in South Korea.* Collaborate with cross-functional teams to ensure alignment and consistency across all business initiatives.* Build and maintain relationships with key stakeholders, including media, first-party agencies, and distributors.* Represent Rockstar Games in South Korea, advocating for the brand and engaging with partners at industry and consumer-facing events.
Requirements
* Native-level Korean and fluency in English (IELTS qualification or equivalent is a plus).* Degree &/or 5+ years of professional experience in consumer marketing, preferably interactive entertainment.* Expertise in launching &/or managing Western brands/IP in the South Korean domestic market.* Deep knowledge of regional/cultural landscape differences and similarities in gaming communities between South Korea and North America.* Proven ability to work independently with minimal supervision while driving impactful results.* Collaborative ethos, working on multiple projects over extended periods, both in-person and remotely.* Self-motivated and driven, with the ability to take initiative and own projects from start to finish.* Able to communicate effectively within a large publishing organization with an action-oriented mindset.* Strong presentation and organizational skills, in order to eloquently convey local insights and inform key decision-makers.* Creative thinker with the skills to analyze marketing challenges and develop effective marketing solutions.* Detail- and results-oriented self-starter with disciplined workflow practices.* Comfortable providing actionable insight from internal data and consumer research.* Demonstrated success thriving in high-pressure, high-expectation roles, delivering exceptional results.* Passion for video games, the landscape, and the industry.
How to Apply
Please submit your application, including a resume and cover letter demonstrating how you meet the requirements.