Regional Marketing Lead

3 days ago

Singapore beBeeRegionalMarketing Full time $150,000 - $200,000
Regional Marketing Executive

The Regional Marketing Manager will play a crucial role in driving business growth across multiple Asian markets.

This individual will be responsible for developing and executing strategic marketing initiatives to boost brand awareness, product positioning, and sales support.

  • Main Responsibilities:
  • Develop and implement regional marketing strategies to support business growth in key markets.
  • Create and execute multi-channel marketing campaigns, including digital, print, events, and public relations.
  • Lead product launches and promotional activities to enhance market penetration.
  • Key Deliverables:
  • Strengthen the company's brand positioning across Asia through targeted marketing initiatives.
  • E nsure consistent messaging and branding across all communication channels.
  • Coordinate sourcing, procurement and distribution of marketing merchandise and promotional materials across Asia.
  • Digital Presence:
  • Manage online presence, including the company website, social media, and digital advertising.
  • Drive SEO, SEM, and content marketing initiatives to improve brand visibility.
  • Develop localized marketing materials and technical content to support country teams.
  • Event Management:
  • Plan and execute participation in key industry trade shows, conferences, and seminars.
  • Leverage events to generate leads and strengthen customer relationships.
  • Expand DIY channels across Asia.
  • Develop and execute strategies to tailor marketing approaches to local DIY consumer segments.
  • Oversee promotion of DIY solutions.

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