Marketing Transformation Leader

4 weeks ago


Singapur, Singapore Singapore Post Full time
Job Title: Assistant Vice President, Marketing Job Summary: We are seeking a highly experienced and skilled Marketing Transformation Leader to drive growth and transformation in our retail business. Key Responsibilities: * Define and lead the marketing strategy for our retail business, supporting our organization's thought leadership position, credibility, and brand promise in e-commerce logistics. * Collaborate closely with cross-functional teams to understand customer needs, market trends, channel behavior, and competitive landscape, and translate that knowledge into compelling messaging, positioning, and go-to-market strategies. * Build and maintain strong relationships with key stakeholders, including e-commerce businesses, industry partners, vendors, and influencers, to drive brand advocacy and business growth. * Track and analyze marketing metrics to measure campaigns ROI and use data-driven insights to optimize marketing strategies and tactics. Requirements: * Bachelor's degree in Marketing or Business * At least 8 years of marketing experience from advertising and marketing, with a preference for e-commerce logistics domain * Possess a customer-centric mindset to bring customer relevancy in all marketing strategies and execution * Track record in developing and executing B2B and B2C marketing strategies (on and offline) supporting sales organizations to drive usage, grow revenue, and increase market share * Excellent communicator and creative thinker * Experience in CRM, Digital & Social Media Marketing What We Offer: * A dynamic and fast-paced work environment * Opportunities for professional growth and development * Collaborative team environment * Competitive salary and benefits package

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