Digital Media Strategist

2 weeks ago


Singapore OMD SINGAPORE PTE. LTD. Full time

As a Digital Media Strategist at OMD Singapore PTE. LTD., you will be responsible for leading the media marketing strategy for our biggest client, a leading automotive brand, across the APAC region.

This role requires a deep understanding of media channels, excellent leadership skills, strategic thinking, and a passion for staying ahead of industry trends.

Responsibilities:
  • Client Relationship Management:
    • Build and maintain strong client relationships, acting as the main point of contact
    • Understand clients' business goals and translate them into effective media strategies
    • Provide strategic recommendations and insights to clients to optimize their marketing efforts
  • Team Leadership and Development:
    • Lead and mentor a team of media professionals
    • Foster a collaborative and innovative work environment, promoting the growth and development of team members
    • Set clear objectives, provide constructive feedback, and conduct performance evaluations
  • Strategy Development:
    • Develop and execute comprehensive media strategies that align with clients' objectives
    • Oversee the planning and implementation of digital campaigns across various channels, including Paid Search, Programmatic, Social Media
  • Data Analysis and Reporting:
    • Utilize data analytics tools to measure the effectiveness of campaigns and provide actionable insights for optimization
    • Prepare and present regular reports to clients, highlighting key performance indicators and recommendations for improvement
  • Budget Management:
    • Manage media budgets effectively, ensuring efficient allocation of resources to maximize ROI
    • Monitor campaign spend and adjust strategies as needed to stay within budget constraints
  • Stay Informed on Industry Trends:
    • Keep abreast of emerging trends, technologies, and best practices in media industry
    • Apply industry knowledge to enhance clients' media strategies and maintain a competitive edge

The ideal candidate will have a minimum of 6 years of work experience in a digital media and client servicing role, with strong technical understanding of Google Ads, Social, Programmatic planning, and implementation.

A competitive salary of SGD 120,000 per annum is offered, along with benefits such as health insurance and annual leave.



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