Marketing Communications Manager

5 days ago


Singapur, Singapore Porsche Asia Pacific Full time
Position Overview

As a key player in the marketing team, you will oversee the strategic marketing initiatives for the Porsche brand across Singapore and the broader region. Your role will be pivotal in aligning marketing efforts with business goals and ensuring the successful execution of marketing programs.

Key Responsibilities
  • Strategic Management: Lead the development and execution of the marketing strategy and budget, ensuring alignment with the overall business objectives.
  • Performance Improvement: Continuously assess and enhance marketing strategies, measuring the effectiveness of various marketing activations to ensure quality outcomes.
  • Promotional Asset Development: Ensure that all promotional materials meet the highest brand standards, facilitating effective paid media and direct marketing campaigns across multiple channels.
  • Cooperative Marketing Initiatives: Collaborate with importers and dealers to guide their marketing plans and budgets, enhancing their marketing capabilities and business performance.
  • Monitoring and Reporting: Regularly review and track the implementation of marketing plans, preparing comprehensive reports and facilitating management reviews.
  • Cross-Departmental Coordination: Work closely with internal teams to identify needs and plan accordingly, fostering effective communication and collaboration across departments.
Qualifications
  • Bachelor's or Master's degree in Marketing, Communications, or a related field.
  • A minimum of 5 years of relevant experience in the luxury automotive sector or a related industry.
  • Strong project management and data analysis skills, with a keen interest in technology and systems.
  • A proactive team player with a creative approach, excellent communication, and interpersonal abilities.
  • Capability to create and deliver engaging presentations that effectively convey ideas and strategies.
  • Fluency in English is essential; proficiency in additional regional languages is a plus.
  • Willingness to thrive in a multicultural environment and travel within the Asia Pacific region and Europe.


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