APAC Demand Generation: Digital Marketing Specialist
2 weeks ago
About the Role
Stripe is a financial infrastructure platform for businesses, and we're looking for an experienced digital marketer to join our APAC Demand Generation team. As a key member of our team, you will be responsible for building and activating the APAC playbook for driving cross-segment, top-of-funnel demand using scaled online and account-based marketing motions.
Key Responsibilities
- Own the APAC strategy to land global campaigns locally, prioritizing campaign content and assets in line with local customer journeys, coordinating campaign activation with demand marketers and field marketers.
- Own the APAC playbook for contact acquisition and demand generation using scaled online and account-based marketing motions, strategically optimizing existing channels and identifying opportunities to test and integrate new channels.
- Partner with internal and external performance media experts to traffic, implement, and optimize paid and organic digital marketing programs.
- Track, measure, and communicate campaign results, continually optimizing for efficiency and scale, and seeking to generate new global best practices through experimental efforts.
- Continually collect feedback from relevant partners to understand performance needs and refine strategies for relevance and impact.
- Engage with sales stakeholders to review performance and validate priority investment areas quarterly.
- Develop trusted relationships with cross-functional peers locally and globally to help augment the efforts of a lean regional team.
About Stripe
Stripe is a financial infrastructure platform for businesses, and we're on a mission to increase the GDP of the internet. We have a staggering amount of work ahead, and we're looking for talented individuals to join our team and help us achieve our goals.
What We Offer
As a member of our team, you will have the opportunity to work on a wide range of exciting projects, collaborate with a talented group of professionals, and develop your skills and expertise in a fast-paced and dynamic environment. We offer a competitive salary and benefits package, as well as opportunities for professional growth and development.
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