Strategic Marketing Lead for Perennial Singapore
4 days ago
We are seeking an experienced Strategic Marketing Lead to join our team at Perennial (Singapore) Retail Management PTE. LTD. This role is a unique opportunity to develop and execute marketing strategies that drive traffic, increase tenant sales, and enhance the overall customer experience.
About the Role:
- This position involves developing and implementing marketing plans to achieve business objectives, including attracting new customers and increasing sales for our tenants.
- The successful candidate will be responsible for conducting market research to understand customer needs, identifying opportunities, and collaborating with hotels, attractions, and companies to enhance customer experiences.
- You will also play a key role in planning, executing, and managing advertising, promotion, and digital marketing strategies to drive traffic and increase sales.
- In addition, you will be responsible for building and maintaining relationships with tenants, analyzing the effectiveness of marketing activities, and making recommendations for adjustments to marketing strategies.
About You:
- You hold a degree in Marketing or Mass Communications or a relevant discipline.
- You have at least 3 years of relevant experience in marketing, preferably in a fast-paced environment.
- You possess strong communication, interpersonal, analytical, and problem-solving skills.
- You are self-motivated, highly resourceful, positive, and proactive, with a track record of thriving in challenging environments.
Your Skills:
- You have expertise in marketing communications, advertising, social media, PR event management, tenant relations, event management support, market analysis, leadership, copywriting, integrated marketing, organisational event management, media relations, brand awareness, and able to work independently.
What We Offer:
- A competitive salary of SGD $80,000 - $120,000 per annum, commensurate with experience.
- A dynamic and supportive work environment that encourages creativity and growth.
- Ongoing training and development opportunities to help you advance your career.
About Us:
Perennial (Singapore) Retail Management PTE. LTD. is a leading retail management company that operates some of Singapore's premier shopping malls. We are committed to delivering exceptional customer experiences and driving business success through innovative marketing strategies.
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