Strategic Marketing and Business Growth Lead
4 days ago
About CAPEN MARKETING PTE. LTD.
At CAPEN MARKETING PTE. LTD., we are driven by a passion for innovation and excellence in the marketing industry.
Salary
We offer an attractive salary of SGD $60,000 - SGD $80,000 per annum, depending on experience, to support your professional growth and well-being.
Job Description
We are seeking an exceptional Strategic Marketing and Business Growth Lead to join our team. As a key member of our marketing department, you will be responsible for developing and implementing comprehensive marketing strategies to drive business growth, enhance brand awareness, and increase customer engagement.
Your primary focus will be on:
- Conducting market research and analyzing data to inform marketing decisions
- Developing and executing targeted marketing campaigns across various channels, including digital media, social media, and events
- Collaborating with cross-functional teams to ensure alignment and consistency in marketing efforts
- Maintaining up-to-date knowledge of industry trends and best practices in marketing
- Providing regular performance reports and insights to inform business decisions
Required Skills and Qualifications
To succeed in this role, you should have:
- A degree in Marketing or a related field
- Minimum 3 years of experience in marketing, preferably in a leadership or senior role
- Strong understanding of marketing principles, including segmentation, targeting, and positioning
- Excellent communication and project management skills
- Ability to work independently and collaboratively as part of a team
- Proficiency in Microsoft Office and Adobe Creative Suite
Benefits
We offer a range of benefits to support your physical and mental well-being, including:
- Medical insurance
- Annual leave and public holidays
- Variable bonus and incentives
- Free parking and transportation assistance
Location
This role is based in Jurong, Singapore, with opportunities for career growth and development in a dynamic and supportive environment.
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