Head of Marketing Communications for Porsche Asia Pacific
4 weeks ago
Key Responsibilities
- Develop and execute marketing plans and budgets for Porsche brand, products, and services in Singapore and Asia Pacific region to support overall business objectives.
- Initiate and improve upon marketing strategies and plans, measuring the success of marketing activations in a timely manner while meeting quality requirements.
- Create promotional assets to the highest brand standards for effective implementation of paid media and direct marketing campaigns across channels.
- Collaborate with importers and dealers to steer their plans and budgets according to target, enhancing their marketing competency and business output orientation.
- Monitor importers' marketing plans, conduct regular reports, and prepare functional management reviews and project-based meetings.
- Coordinate with internal stakeholders to assess needs and plan measures accordingly, contributing to effective internal communications to promote cross-departmental and integrated working culture.
Requirements
- Bachelor's or Master's degree in Marketing, Communications, or related disciplines.
- Minimum 5 years relevant working experience in luxury automotive, lifestyle, or related business area.
- Established project management and data analytical skills, aptitude for technology and systems.
- Highly motivated team player with creative mindset, excellent communication, and interpersonal skills.
- Ability to create and deliver compelling presentations to communicate ideas and strategies to external and internal customers.
- Fluency in written and spoken English as minimum; additional regional language skills advantageous.
- Willingness to work in a multicultural environment and to travel within the Asia Pacific region and Europe.
About Porsche Asia Pacific
Porsche Asia Pacific Pte Ltd supports the operation of importers and dealers in 13 countries, providing closer ties with Asia Pacific markets that are becoming increasingly important.
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