Global Community Strategist
2 days ago
Secretlab is a leading international gaming chair brand with a strong presence in the US, Europe, and Singapore. We thrive in the digital space, generating 1-2 million daily impressions on social media.
The RoleWe are seeking an experienced Senior Community Manager to join our Global Community team. As a key member of our marketing communications team, you will play a vital role in shaping our online presence and engagement across social channels.
Key Responsibilities:- Develop and implement global community engagement strategies to foster growth and drive sentiment engineering.
- Craft responses to community inquiries, comments, and feedback that reflect the brand's objectives and voice.
- Maintain tone of voice consistency throughout activations and responses across all platforms.
- Utilize social listening skills to draw insights from brand mentions, customer inquiries, and trends across various online forums.
- Analyze community feedback to inform content creation and marketing strategies, ensuring alignment with internal departments.
- Manage crisis communication within the community, addressing concerns and mitigating negative discussions.
- Deep understanding of how communities work within global markets (US/EU/UK) and spotting global social media trends.
- Demonstrated ability to speak and write fluently yet persuasively with impeccable grammar and style.
- Exceptional organizational skills to manage multiple channels and campaigns simultaneously.
- Demonstrated experience in using community feedback to influence product development and improve customer satisfaction.
- Skilled in using social media analytics tools to measure engagement rates and perform detailed sentiment analysis.
- At least 3-5 years of experience in community management/social media strategy for a consumer product brand (B2C).
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