Global Communications Strategist
6 days ago
M-DAQ Global PTE. LTD., a pioneering fintech group, is seeking an experienced Brand Communications Manager to lead our external and internal communications strategies. This role is pivotal in shaping and communicating our corporate identity, fostering employee engagement, and driving public perception.
Estimated Salary: SGD $100,000 - SGD $120,000 per annumAbout the RoleWe are looking for a dynamic and experienced professional to develop and implement PR strategies as part of an integrated marketing plan. The ideal candidate will combine expertise in PR, media relations, content creation, and brand strategy to deliver impactful, cohesive messaging across all touchpoints.
Key Responsibilities- External Communications & Public Relations:
- Develop and implement PR strategies to achieve overall business objectives.
- Act as the main point of contact for media, responding to inquiries and escalating to senior leadership when necessary.
- Handle media relations, proactively pitching story angles and company updates, and maintaining a database of key APAC media contacts.
- Develop and edit news releases, speeches, articles, interviews, and other editorial content.
- Design and execute crisis communication strategies and manage real-time responses.
- Undertake active media monitoring to identify opportunities and mitigate risks.
- Internal Communications:
- Develop and implement an internal communications strategy to align employees with the company's mission, vision, and brand identity.
- Create and manage internal communication channels (newsletters, intranet, town halls, etc.).
- Collaborate with HR to enhance employee engagement through storytelling and branding initiatives.
- Support leadership communication, crafting messages, presentations, and engagement strategies for internal audiences.
- Brand Management:
- Oversee the development and implementation of the overarching brand strategy, ensuring alignment across all internal and external channels.
- Ensure consistent messaging and brand application across all content, marketing materials, and communications.
- Manage the company's brand voice and identity guidelines, ensuring adherence in all touchpoints.
- Conduct regular brand audits and collaborate with cross-functional teams to strengthen brand equity.
- Bachelor's degree in Mass Communications, Corporate Communications, Journalism, Social Sciences, Business Administration, or a related field.
- At least 5 years' experience in integrated communications, including PR, media relations, and brand management.
- Demonstrated success in managing internal and external communications with measurable impact.
- Expertise in social media channels and digital communication tools.
- Experience with crisis communication and reputation management.
- Strong commercial acumen; experience in financial or fintech industries is a plus.
- Exceptional communication and storytelling skills, with the ability to influence outcomes.
- Advanced proficiency in MS Excel and MS PowerPoint for reporting and presentations.
- Detail-oriented, resourceful, and capable of managing multiple priorities in a dynamic environment.
- Experience in managing cross-functional teams and external agencies.
- Strong understanding of branding principles and their application in a corporate setting.
- Analytical mindset with experience in tracking and optimizing communication strategies using KPIs.
- Have a positive impact on the world's economy by creating a World without Currency BordersTM
- Team Innovation Mindset, People-Oriented
- Challenging environment, offering great opportunities to learn and grow
- Creative and Innovative Workplace
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