Ecommerce Business Development Manager
2 days ago
LEAPFROG DISTRIBUTION PTE LTD is a dynamic company seeking an experienced Ecommerce Business Development Manager to drive the growth of its e-commerce business.
Job SummaryWe are looking for a highly skilled and motivated Ecommerce Business Development Manager to join our team. The successful candidate will be responsible for developing and implementing e-commerce strategies that increase online sales and drive customer engagement.
Responsibilities- Manage the company's e-commerce platform, including product listings, writing product descriptions, and after-sales service.
- Optimize the company's e-commerce platform to ensure it is easy to use, visually appealing, and functions smoothly.
- Develop and implement e-commerce strategies that increase online sales and drive customer engagement.
- Work with the sales team to create and implement campaigns that drive traffic to the company's e-commerce site and increase conversions.
- Develop and execute marketing strategies to promote the brand, products, and services through various channels, including email marketing, social media, content marketing, and advertising.
- Stay up-to-date with industry trends and best practices in e-commerce and marketing and incorporate this knowledge into the company's e-commerce and marketing strategies.
- Liaise with managers to run promotions and campaigns across channels to achieve sales targets.
- Create marketing collateral, including EDMs, POSM, site banners, social media content, etc.
- Manage social media accounts - Facebook, Instagram, LinkedIn. Support in marketing/trade/retail tasting events with setup and organization. Ad-hoc marketing-related work/events.
- 1 year of relevant work experience required for this role.
- ITE Certificate or higher in Business/Marketing/Computer Science/IT.
- Analytical skills and ability to interpret data to inform e-commerce and marketing strategies.
- Strong knowledge of e-commerce platforms, email marketing, social media marketing, content marketing, and advertising.
- Knowledge of WordPress, Adobe Photoshop/Illustrator, HTML, and basic photography skills.
- Able to use MS Outlook, Office Word, Excel.
- Graphic design background will be advantageous.
- Strong attention to detail and ability to deliver high-quality work under tight deadlines.
- Result-oriented, self-motivated, resourceful, IT-savvy, and meticulous with an eye for details.
- A good team player and able to work independently and manage multiple projects.
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