Unlock Your Potential as a Paid Social Media Specialist

4 days ago


Singapore beBeeDigitalMarketing Full time $60,000 - $80,000
Paid Digital Marketing Specialist

Maximize Business Opportunities by Upskilling, Growing and Achieving More

About the Role

In a dynamic and fast-paced environment, you'll blend analytics with creativity to drive real results.

Key Responsibilities
  • Plan, launch, and scale paid advertising campaigns across multiple social media platforms.
  • Manage end-to-end channel growth for YouTube, including setup, keyword optimization, thumbnails, and playlists.
  • Develop ad creatives and collaborate with design/content teams for visuals and video ads.
  • Analyze campaign performance, audience targeting, and conversions.
  • Conduct A/B testing on ad formats, placements, and CTAs.
  • Monitor competitors and platform trends to identify new opportunities.
  • Ensure ad campaigns comply with platform guidelines and policies.
Requirements
  • Bachelor's degree in Marketing, Media, or related field.
  • At least 2 years' experience in paid social media advertising.
  • Hands-on experience with Meta Ads Manager, TikTok Ads Manager, and LinkedIn Campaign Manager.
  • Familiarity with social media KPIs (CPC, CPA, ROAS, CPM).
  • Knowledge of influencer marketing and content seeding is beneficial.
Your Skills Matter
  • Final Cut Pro
  • Digital Media
  • Visual Communication
  • Editorial
  • Social Media
  • Channel
  • Targeting
  • CPA
  • Digital Marketing
  • Writing
  • Social Media Marketing
  • Ab Testing
  • Storytelling
  • Facebook
  • LinkedIn
  • Adobe Photoshop


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