Creative Marketing Strategist

7 days ago


Singapore 8hexa Full time

We are seeking a highly motivated and creative individual to join our team as a Digital Media Specialist. As a key member of our marketing department, you will be responsible for developing and implementing innovative digital media solutions that engage our audience and support our business goals.

Job Description:

The ideal candidate will have a passion for digital media and a keen eye for detail. You will be responsible for creating compelling visual content, managing our social media presence, and designing effective digital marketing campaigns.

Key Responsibilities:

  • Plans and executes all web, database marketing, email, social media, and display advertising campaigns.
  • Designs, builds, and maintains company and director's social media presence.
  • Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
  • Develops marketing strategies that align with the organization's business objectives.
  • Manages and executes campaigns across various digital channels, including email, social media, search engines, and display advertising.
  • Conducts market research and analyzes trends to identify new opportunities and improve campaign performance.
  • Collaborates with cross-functional teams, including creative, content, and web development, to produce engaging content and optimize user experience.
  • Stays up-to-date with emerging digital marketing trends and technologies.
  • Brainstorms new and creative growth strategies through digital marketing.
  • Plans, executes, and measures experiments and conversion tests.
  • Collaborates with internal teams to create landing pages and optimize user experience.
  • Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
  • Identifies critical conversion points and drop-off points and optimizes user funnels.
  • Collaborates with agencies and other vendor partners.
  • Evaluates emerging technologies.
  • Provides thought leadership and perspective for adoption where appropriate.

Requirements:

  • Bachelor's degree in Digital Media, Communications, or a related field.
  • 1-3 years of experience in digital media, marketing, or a related field.
  • Knowledge of the regulatory environment for payment services.


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