Digital Search Strategist

7 days ago

Singapore Similarweb Full time

At Similarweb, we are revolutionizing the way businesses interact with the digital world by revealing to them everything that happens online. Our unique data and solutions empower over 5,000 customers globally, including industry giants like Google, eBay, and Adidas, to make game-changing decisions that drive their digital strategies. We have been on a remarkable journey since our inception, and we continue to reach new heights.

We invest in various marketing channels, including search, paid, organic, and social. Search is rapidly evolving with new modes and channels, augmenting user experience. Our ongoing investment in search provides valuable insights into consumer interests and trending topics, enabling marketers to optimize their content efforts. Our suite of search tools empowers SEO managers, content marketers, and PPC managers to benchmark, plan, research, track, and optimize their campaigns daily. Our Search Intelligence solution operates with a startup mindset, moves FAST, thinks BIG, and is built for long-term marketers' success in a constantly evolving landscape.

As a Digital Search Strategist, you will be part of our Search Intelligence team. Search intelligence is a cornerstone of our product suite, empowering marketers to win in today's ever-evolving search landscape.

Why is Search Intelligence accelerating at Similarweb?

  • Market Expansion: Evolving search methods and the increasing responsibilities of SEO managers are fueling the need for comprehensive search insights.
  • Actionable Intelligence: Our search tools provide clients with the intelligence they need to optimize content, track performance, and make data-driven decisions.
  • Customer Success: This role is key to ensuring our clients achieve their organic search goals through content creation, technical SEO, and competitor analysis.

What will you be doing all day?

Your role as a Digital Search Strategist provides invaluable SEO expertise for clients, partners, GTM representatives, marketing and product management.

  • You will support sales, account management, and customer success by aligning user and SEO teams with client needs, positioning Similarweb as the preferred solution.
  • You will educate and advocate SEO knowledge internally and externally, offering best practices for diverse websites and business requirements.
  • You will utilize hands-on experience to assist clients in achieving organic search goals through content creation, optimization, technical health, keyword research, reporting, audience analysis, and marketing investments.
  • You will collaborate on prototyping new concepts by analyzing search and performance data from Similarweb and other sources.
  • You will evaluate competitive landscape, market trends, and emerging technologies, providing feedback, alternative solutions, and recommendations to product management and data teams.
  • You will monitor product and business KPIs, facilitate user research, and conduct feedback sessions.

This is the perfect job for someone who has:

  • At least six years of experience as a hands-on SEO manager, either in-house or performance marketing agency, working on large-scale websites.
  • Comfort with all fields of SEO including performance, technical, content, outreach and analysis.
  • Keen ability to uncover business opportunities within organic search, incorporating them in pitches.
  • Familiarity with content production, content optimization and distribution, UX-related optimization, offsite content, PR, PPC, social media and technical structure of websites.
  • Pristine listening and communication skills and communicator both verbally and written handling multiple stakeholders.
  • A genuine love for challenging the status quo, and providing solutions to drive home objectives.
  • A clear interest and following of search and content trends.
  • Experimented with datasets from multiple angles to draw insights.
  • Practical, motivated, collaborative with bias to action.
  • Experience in B2B SaaS - preferable; comfortable navigating ambiguity.

Benefits of working at Similarweb:

Our employees enjoy a range of benefits, including a competitive salary, stock options, flexible work arrangements, and access to cutting-edge technology.

We also offer a range of training and development opportunities to help you grow your career and achieve your goals.

At Similarweb, we value diversity, equity, and inclusion, and are committed to creating a workplace where everyone feels valued, respected, and empowered to succeed.

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