Admissions Manager

3 weeks ago


Singapore Lorna Whiston Schools Pte. Ltd. Full time

Role Responsibilities:

Student Enrolment Conversion

Successfully work towards the goal of converting visits and 'opportunities' (qualified leads) into applications and firm enrolments.

  • Develop personal rapport with prospective parents and students
  • Understand the profile of students and deliver best-in-class admissions pitches and school tours
  • Prepare and tailor admissions pitches and tours to individual needs of prospective students and parents
  • Schedule and confirm timing for personal tours/school visits
  • Deliver personalised visit experience to each prospective parent and student
  • Conduct 1:1 and group tours of the school and answer parent and student queries during post-tour consultations.
  • Provide post-tour follow-up with each individual family and continue to foster a personal relationship

Brand - ambassador representative

Serve as front-line representative to families and external community integral to ensuring Lorna Whiston provides the best customer service as evidence by initial admissions and enrolment experience.

  • Act as brand ambassador and present the schools to prospective parents and students at recruitment events, open days and information sessions locally and in overseas markets
  • Know the school's unique-selling points and continuously learn new features of the school communicate the school ethos and programs effectively
  • Build relationships with key partners, affiliates and influencers in the communities locally
  • Assist the Customer Management Team as needed through application and offer process
  • Deliver group tours during Open House and participate in other recruitment activities as needed

Reporting and Data

Manage pipeline of opportunities and diligently update CRM platform.

  • Input notes on specific families in the CRM platform
  • Ensure accuracy in reporting and data collection
  • Any other requirements deemed necessary by the Head of Lorna Whiston Schools

Job Requirements:

  • Direct sales experience in a highly personalised B2C environment ideally though not necessarily in education or related business previous recruitment or admissions experience in schools a plus
  • Pro-active and shows initiative able to work independently with minimal direction
  • Excellent verbal communication, presentation, and persuasion skills in a 1:1 and group setting
  • Result oriented and driven by successful outcomes
  • A team-player who is able to work with different parties to achieve the overall goal
  • Experience in dealing with clients in a multi-cultural setting
  • Experience with CRM systems such as Hubspot is an advantage
  • Strong relationship management skills
  • Exceptional English language proficiency, both spoken and written
  • Diploma/Bachelor Degree

Role Information:

Reports to: Head of Lorna Whiston Schools

Contracted Hours: 40 hours per week (including Saturdays and Sundays). The two rest days are on weekdays.

Location: Singapore



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