Regional Retail, Etail

2 weeks ago


Singapore ESET Full time
Regional Retail, Etail & OEM Partnerships Channel BDM

Join to apply for the Regional Retail, Etail & OEM Partnerships Channel BDM role at ESET

Regional Retail, Etail & OEM Partnerships Channel BDM

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Join to apply for the Regional Retail, Etail & OEM Partnerships Channel BDM role at ESET

Summary

The Regional Retail, Etail & OEM Partnerships Channel BDM is responsible for generating new consumer partnerships within the Retail, eTail, OEM Channel ultimately expanding ESET's home user base within the digital ecosystem.

Summary

The Regional Retail, Etail & OEM Partnerships Channel BDM is responsible for generating new consumer partnerships within the Retail, eTail, OEM Channel ultimately expanding ESET's home user base within the digital ecosystem.

Job Description

What you will do:

Strategy & Execution

  • Design strategic BD initiatives and execute regional growth strategies to acquire end-users through partnerships.
  • Align service sales objectives with broader business goals and APAC market needs.
  • Translate global priorities into actionable go-to-market plans tailored for local markets.

Partner Development
  • Identify, onboard, and activate high-potential channel partners (Retail, Etail, OEM).
  • Build trusted relationships with key partners and customers across APAC.

Performance & Pipeline Management
  • Own the full consumer partnership pipeline in APAC—drive demand, manage forecast accuracy, and follow through on opportunity closure.
  • Analyse lost opportunities, propose countermeasures, and ensure a healthy, scalable pipeline.
  • Track KPIs and performance metrics; deliver insights and recommendations to leadership.

Market Intelligence
  • Conduct regional market mapping and gather end-user/partner feedback on evolving service needs.
  • Monitor industry trends, competitor activities, and new opportunities in the APAC region.
  • Provide strategic input into product/service localization and enhancements based on market feedback.

Regional Representation
  • Represent ESET in external events, partner summits, and customer meetings.
  • Deliver compelling presentations and service value propositions to drive engagement.
  • Collect customer testimonials and identify candidates for Gartner Peer Insights and other review platforms.

Enablement & Training
  • Identify training needs and coordinate services sales enablement for the APAC sales teams.
  • Act as the subject matter expert and internal evangelist for cybersecurity services.
  • Support the creation of localized tools, content, and pitch materials to empower partner-facing teams.

Experience:
  • 10 years of experience in retail channel management, partner development, or a similar role, ideally with software products
  • Proven track record/knowledge of the APAC PC OEM partnership landscape
  • Act as the subject matter expert and internal evangelist for cybersecurity services.
  • Experience in managing and leading sales team min. 3 years.

Knowledge:
  • Strong understanding of the retail channel dynamics and ideally experience working with small retailers/resellers on local market.
  • Demonstrated track record of successfully recruiting, developing, and managing retail partnerships that resulted in revenue growth.
  • Strategic thinker with the ability to analyze market trends, identify growth opportunities, and develop effective channel strategies.
  • Demonstrated track record of successfully leading, managing and coaching retail sales team.

This APAC-based role is a key enabler in that mission, working closely with global and regional teams to develop the services strategy, drive partner success (consumer resellers, OEMs and retail/e-tailers) and building partnerships, growing revenue streams in the region.

#senior

At ESET, diversity, equity, and inclusion (DEI) are integral to our corporate culture. We believe in creating a respectful environment, where everyone feels valued and respected, welcoming applications from individuals of all backgrounds, including race, gender, age, religion, disability, and sexual orientation.Seniority level
  • Seniority levelDirector
Employment type
  • Employment typeFull-time
Job function
  • Job functionSales, Business Development, and Consulting
  • IndustriesSoftware Development and Computer and Network Security

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