TikTok Marketing Partners

4 weeks ago

Singapore TIKTOK PTE. LTD. Full time
Roles & Responsibilities

TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and its offices include New York, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.


Why Join Us

Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.

Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.

To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.

At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.

Join us.


About the Team

As the Partner Marketing Manager on the Marketing Partnerships and Industry Education Team, you will be responsible for supporting global partners in the TikTok Marketing Partner (TMP) program. We are looking for a go-getter, someone who is hungry to learn, and ready to take on big challenges


About the Role:

We are looking for a regional lead to support the TMP program. TMPs are a critical means of accelerating the global sales of TikTok's paid media offering by working with 3rd party developers to build solutions that make marketing on Tiktok easy and effective. As the regional lead , you will have a unique opportunity to contribute to the quickly-growing revenue engine of TikTok’s business . The ideal candidate will be familiar with B2B marketing and highly experienced in managing complex projects cross-functionally and internationally. You will be responsible for structuring, executing and evolving marketing related workstreams for the TMP program both internally and externally. You will work closely with internal teams across legal, partnerships, product, sales and especially marketing and PR to deliver results.


Responsibilities

- Create regional strategies to execute the partner marketing strategy for the TMP program and to grow the ecosystem

- B2B marketing campaigns including partner training, case studies, sales enablement, events, PR, advertising, social media, and industry partnerships

- Develop messaging, narratives and collaterals to engage brands, partners, and prospective partners

- Work closely with the Product Partnerships team to drive partner marketing programs and growth strategies

- Work to identify risks and opportunities as it relates to marketing related workstreams

- Plan, track and manage partner marketing budget


Qualifications

Minimum Qualifications:

- 5+ years experience in marketing, product marketing, or partnerships in an internet or technology startup environment.

- Proven track record of leading complex projects cross-functionally; Experience with working internationally a plus


Preferred Qualifications:

- Strong marketing acumen and prior experience leading marketing projects a plus

- Familiarity with advertising and the ad-tech ecosystem

- Exceptional interpersonal skills and ability to develop strong working relationships both inside and outside of Tiktok


TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.


Tell employers what skills you have

Management Skills
Growth Strategies
Advertising
Product Marketing
Social Media
Interpersonal Skills
Marketing Strategy
B2B Marketing
Channel
Demand Generation
B2B
Public Relations
Project Management
Digital Marketing
SaaS
Integrated Marketing
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