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Social Media Campaign

4 months ago


Singapore BW SG TECHNOLOGY PTE. LTD. Full time
Roles & Responsibilities

Responsibilities:

  • Build, execute, and scale social campaigns across all our social media channels – including but not limited to: Twitter, YouTube, Tiktok, LinkedIn, Instagram, and continuously innovate on opportunities for platform expansion to further reach various crypto audiences globally.
  • Coordinate the execution of campaigns with social media managers to boost the growth needs of each social media platform.
  • Work cross-functionally across broader cross-department teams to execute campaigns, driving excitement for key products & activities of Bitget and building brand awareness.
  • Work closely with the global social media team to develop creative copywrite on cryptocurrency and brand messaging.
  • Explore relevant trends, festivals & events to build social media campaigns. Create a campaign calendar, and input creative ideas aligned to meet crypto social media platform’s growth objectives.
  • Use social media analytic tools or third-party tools to track the performance and target of campaigns, and make reports on a regular basis

Requirements:

  • Bachelor’s degree in marketing, communications, or related degree.
  • A minimum of 2 years of experience in social media campaigns with in-depth knowledge of the digital media landscape.
  • Demonstrated experience using social media management tools to monitor, report and engage (Meltwater, Sprinklr, Similarweb, Twitter Analytics, etc).
  • Working knowledge of defining social media calender, strategies, and executing paid social activations. Superior communication and copywrite skills, such as the ability to translate longer-form messages into compelling, digestible, and brand-consistent social content that drives impression & engagement.
  • Passionate about emerging social media technologies and creating an innovative, resonating, and authentic brand experience.
  • Experience within the crypto industry & being a crypto enthusiast is a must.
  • Previous work experience in crypto exchange is preferred.

Tell employers what skills you have

Digital Media
Twitter
Written English
Social Media
Blockchain
Twitter Marketing
Marketing Communications
Social Media Management
Festivals
Journalism
Digital Marketing
Copywriting
Content Writing
LinkedIn
Cryptocurrency
Brand Awareness