Social Media Strategist

1 week ago


Singapore WE ARE SOCIAL PTE. LTD. Full time
About the Role

We Are Social Pte. Ltd. is a global socially-led creative agency with unrivalled social media expertise. As a key member of our team, you will play a crucial role in delivering world-class creative campaigns and strategies based on social insights for forward-thinking brands.

Key Responsibilities
  • Assist the Planning team in developing strategic proposals through social monitoring, competitor analysis, and best-in-class social media practices.
  • Manage assigned social channels by validating, scheduling, and updating content calendars.
  • Ensure content adherence to brand guidelines as a brand custodian.
  • Stay updated on the latest social channel developments and adopt best post format practices.
  • Be the go-to expert on social media for other teams within the agency.
  • Distil observations and generate actionable insights from daily community management.
  • Stay on top of industry news, competitors, influencers, and relevant partners in the assigned accounts' landscape.
  • Identify trends and partnerships' developments and proactively seek out opportunities for social conversations (trendjacking).
  • Work with ad technology solutions to support reporting requirements.
  • Lead the team in monthly and ad hoc reports by:
    • Establishing clear methodologies for data extraction from various social channels or tools.
    • Outlining and implementing the types of analysis required for the report.
    • Deriving insights and actionable steps in optimising content/ channel strategy using data analysis and creative thinking.
Requirements
  • 3-4 years of social media work experience in an advertising, PR, or online marketing agency or similar field.
  • Experience in social analytics/ listening tools such as Brandwatch, Sprinklr, Sysomos, or Talkwalker is required.
  • Proven experience in managing social media properties such as Facebook, Twitter, LinkedIn, Instagram, YouTube, and TikTok on a global/regional scale, and experience with managing user-generated content campaigns or communities.
  • Knowledge in Twitch or other social channels will be a plus.
  • Proven experience in data analytics for social media, such as database or dashboard set up, social listening, and integrating different data points.
  • Experience in managing social media properties of regional/ global accounts, preferably tech-brand accounts.
  • Working knowledge in additional analytics/ ad tech tools such as google keyword planner, PowerBI, and Tableau will be a plus.
  • Experience in managing client and project management.
  • Excellent written communication and presentation skills.
  • Team player with strong attention to detail, and able to lead and inspire teammates by example.
  • Demonstrate strong social/ cultural curiosity and a clear understanding.
What We're Looking For

We're looking for a skilled and experienced social media professional who can help us deliver exceptional results for our clients. If you have a passion for social media and a proven track record of success, we'd love to hear from you.



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