Digital Marketing Executive

5 days ago


Singapore RENTOKIL INITIAL SINGAPORE PRIVATE LIMITED Full time
Roles & Responsibilities

Responsibilities

Content Creation & Optimisation:

  • Create engaging blog content for Rentokil Initial and Mouldgone, including social media, landing pages, and offline materials.
  • Collaborate with influencers to amplify brand messaging and ensure content alignment.
  • Optimize content for SEO, including keyword research and analysis with the agency.

Magnolia WordPress Management:

  • Manage and publish blog content on WordPress, ensuring SEO optimization and correct categorization.
  • Collaborate with the web development team to ensure smooth content publishing.

Project Management & Campaign Briefs:

  • Prioritize and manage content tasks to meet deadlines.
  • Collaborate with cross-functional teams to align content with broader marketing strategies.
  • Maintain project timelines to meet objectives.

Email Marketing for Nurture Journeys:

  • Create engaging email content for landing pages, personalized for customer segments to drive conversions.

Continuous Improvement & Strategy:

  • Stay updated on industry trends, SEO, and content strategies to improve performance.
  • Provide data-driven recommendations for optimization and contribute to Rentokil Initial's digital marketing strategy

Requirements

  • Minimum of 2 years experience in content or marketing role.
  • Proficient in Magnolia WordPress content management system (CMS).
  • Sound knowledge of SEO best practices, keyword research, and on-page optimisation.
  • Familiarity with email marketing and writing landing page content for nurture journeys.
  • Ability to adapt writing style and tone of voice to different brands and target audiences.
  • Creative mindset with the ability to generate ideas for content optimisation.
  • Proven experience in digital content writing, with a strong portfolio of blog articles and web content

Benefits

  • 5 days work week - 8.30am - 5.45pm
  • 16 days Annual Leave
  • Annual Wage Supplement
  • In/ Out Medical &, Dental benefits, Insurance coverage
  • Being a member of a top 100 FTSE global company
Tell employers what skills you have

Social Media
Segmentation
Marketing Strategy
Content Marketing
Digital Marketing
Publishing
Keyword Research
Content Writing
Metadata
Facebook
Google Analytics
SEO
Proofreading
LinkedIn
Web Development
WordPress

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