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Assistant Manager

4 months ago

Singapore Methodist Welfare Services Full time

Job Function
Communications

Reference Number
MWS/99

Advertised
4 hours ago

Experience Required
3 to 5 years

Minimum Qualification
Degree

Job description

DIGITAL CONTENT & MARKETING

  • To leverage on MWS existing content as well as develop new content to raise awareness about the MWS organisation, our cause, our services/programmes and advocate for our beneficiaries.
  • To harness the attributes of digital platforms to also effectively grow MWS' reach and engagement with a younger audience.
  • The implementation plans may include developing content calendars, researching and crafting suitable content, and producing the required digital assets including eg. corporate or fundraising/volunteer engagement campaign videos.
  • To analyse website and social media data and make appropriate recommendations for improvement.
  • To maintain the currency of MWS website and social media platforms.
  • For some of these, you may need to work with an external partner (eg. digital marketing partner, web developer etc).
  • To assist Senior Manager (Communications) in guiding and supervising staff responsible for digital content and marketing.
  • Digital assets include_
  • MWS corporate website
  • MWS social media platforms

COMMUNICATIONS SUPPORT

  • To help initiate editorial ideas, develop angles, conduct interviews and write for publications
  • To support in development and implementation of collaterals, corporate branding campaigns
  • To support in development and production of internal communications content and collaterals
  • To support in media releases, enquiries and press monitoring
  • Any other duties assigned by the Senior Manager (Communications)

FUNDRAISING & VOLUNTEER MANAGEMENT SUPPORT

  • To support the Partnerships & Engagement team in developing campaigns and collaterals to achieve fundraising or volunteer engagement targets. This will include working with the Partnerships & Engagement team to understand the target audience and campaign objective, ideate angles, develop key message and content, create key visuals and implementing these through all campaign touchpoints.
  • For some of these, you may need to work with an external partner (eg. graphic designer, creative agency etc).

Job Requirements

  • At least 5 years' working experience in communications, public relations, journalism or editorial positions with extensive digital marketing experience
  • Degree in Journalism, Mass Communications or Social Sciences
  • Creative and competent writing skills in English
  • Analytical thinking skills
  • Strong writing and reporting skills
  • Well versed in social media and digital marketing
  • Must be people oriented
  • Able to do effective presentations
  • Proficient in MS Office, working knowledge of CMS Elementor/WordPress is an advantage
  • Able to lead and guide junior staff